First 3D Lightshow Hailed a Success


The premiere of the first 3D lightshow in Stratford-upon-Avon has been hailed a success.


22 November 2013

Over a thousand people visited Stratford-upon-Avon last night (November 21) for the premiere of a special 3D lightshow which was beamed onto Shakespeare’s Birthplace. The Birthplace 3D Lightshow Spectacular, which combines live Shakespearian theatre with 3D lights, has been hailed a success by organisers the Shakespeare Birthplace Trust and the Henley Street Traders. Stratford Town Mayor Diane Waldon and Paralympic rower James Roe MBE launched the show which is part of a four week free initiative to get more people into the town. A parade lined the streets of Stratford which included the Shakespeare Puppies, a magical fairy on stilts, a choir and flash mob to celebrate the launch.

The six minute show runs every day until 19 December and plays four times each evening. Visitors can also enjoy Shakespeare’s Birthplace by candlelight as part of the Birthplace 3D Lightshow Spectacular. The event received funding from Warwickshire County Council’s Operation Footfall - which aims to get more people visiting the county’s town centres.

Head of Operations, Philippa Rawlinson, said “What a fantastic opening night. The Birthplace 3D Lightshow Spectacular is the result of us working with businesses in the town to attract more visitors to Stratford and offer a whole new experience.  We hope people will come along and see this world first free show and enjoy Christmas on Henley Street.”

Symon Powell, from the Henley Street Traders, said: “It was great to see Henley Street full of people enjoying the Christmas atmosphere and viewing the groundbreaking lightshow. We are looking forward to welcoming more visitors over the remaining twenty-eight days of the lightshow, to experience our historic town at this magical time of year.”

For more information visit www.birthplacelightshow.co.uk

Shakespeare’s Birthplace is open 364 days a year, except Christmas day. For more information visit www.shakespeare.org.uk

Notes to editors:
Press release date: 22 November 2013

For more information please contact Press and Public Affairs Officer Nurinder Mantell Nurinder.Mantell@shakespeare.org.uk or call 01789 207136.

Press are invited to attend the Birthplace 3D Lightshow Spectacular and a candle lit tour of Shakespeare’s Birthplace. For more information contact Nurinder Mantell

Picture caption 1: All the world’s a stage: Visitors to Shakespeare’s Birthplace in Stratford-upon-Avon can enjoy a free 3D lightshow this Christmas.

Picture caption 2: Romeo, Romeo:Shakespeare Aloud! resident acting troupe at Shakespeare’s Birthplace Trust, perform a scene from Romeo and Juliet at the Birthplace 3D Lightshow Spectacular. 

Picture caption 3: Fairy on stilts: Revellers enjoy the launch of the Birthplace 3D Lightshow Spectacular at Shakespeare’s Birthplace in Stratford-upon-Avon.

The Birthplace 3D Lightshow Spectacular will take place every evening from 22 November to 19 December 2013 at 4.30pm, 5pm, 5.30pm, and 6pm.

Tickets for a candle lit visit to Shakespeare’s Birthplace cost £5 per adult and £2.50 per child and entry is not part of the Shakespeare Houses annual pass.

The Shakespeare Birthplace Trust is the independent charity that cares for the world’s greatest Shakespeare heritage sites in Stratford-upon-Avon, and promotes the enjoyment and understanding of Shakespeare’s works, life and times all over the world. The charity runs formal and informal educational programmes for people of all ages. It holds the world’s largest Shakespeare-related museum and archives open free to the public, a collection which is designated as being of international importance. The Shakespeare Birthplace Trust receives no public subsidy or direct government funding; it depends on income generated through the support of visitors, donors, volunteers and Friends.